Search Engine Optimization
- What are keywords?
- Types of keywords
- Which keyword are better to use?
- How to use keywords in webpage?
- Optimizing content for SEO
- Top ten tips for SEO sucess
- How to increase website visibility in search engines?
Search Engine Marketing
- What are text ads and their importance?
- What are rich media ads?
- What are standard display ads?
- How is ad inventory bought on Google?
- What is re targeting in marketing?
- How does re targeting work?
- What is CPC advertising in Google?
- What is cost per mile advertising?
- What is cost per conversion?
- What is dwell time metric?
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